Wednesday, November 17, 2010

Frame Selection Tips (1) - "pretty" factor

Glasses today are more than vision tools—they are personal style statements. When choosing frames, it’s important to balance the comfort factor with the “pretty” factor. Here is how aesthetics play a role in selecting the perfect pair of eyewear.


Understanding Facial Proportions

Facial height can be divided into three equal sections:

  1. Forehead to eyebrows

  2. Eyebrows to bottom of nose

  3. Bottom of nose to chin

If the eyebrows sit at roughly one-third of the facial height, the face is considered balanced.

Using eyebrow position, we can categorize faces into:

  • Long

  • Short

  • Balanced

General styling principles:

  • Long face: darker frames help visually “lower” the eyebrow line.

  • Short face: lighter or rimless frames help visually “lift” the eyebrow line.

  • A higher frame bridge makes the nose appear longer; a lower bridge shortens it visually.

  • Lower, wider temples visually shorten a long face; higher, narrower temples visually lengthen a short face.


Seven Common Face Shapes & Frame Tips

  • Round Face

Choose frames with a wider width (A-size) and shorter height (B-size) to elongate the face. Avoid overly round or straight-lined frames.

  • Oval Face

This face shape suits most styles. Wider A-sizes and medium B-sizes work well, but avoid sharply angled or straight-edged frames.

  • Square Face

Look for round or oval frames, especially those with softer lower edges, to minimize angles. Semi-rimless styles can also help elongate the face visually.

  • Rectangle Face

Choose rounded-edge square frames or deeper B-sizes. Darker tones can help shorten facial length.

  • Diamond Face

Wider or more prominent upper-half frames balance the cheekbone area.

  • Triangle Face

Smaller square or rounded frames work well. A wider lower edge gives good symmetry.

  • Pyramid Face

The opposite of triangle-shaped faces: choose frames with wider upper edges and narrower lower edges, such as cat-eye styles.


To be continued with Part II — The “Comfort” Factor

Wednesday, June 16, 2010

New Window Displays at FC

We’re open and excited to welcome you in!

La Font continues to be one of our most popular brands at Fashion Central.
Here’s a look at Cindy’s refreshed June window display—bright, stylish, and inviting.







Wednesday, June 9, 2010

Tag Heuer







Founded by Edouard Heuer and his sons Jules-Edouard and Charles-Auguste, TAG Heuer began as a precision watchmaker and has long been celebrated for innovations such as stopwatches accurate to 1/10th, 1/100th, and even 1/1000th of a second.

If you’re seeking luxury eyewear, TAG Heuer offers exceptional craftsmanship.

  • Frames are made from titanium and stainless steel

  • Designs combine comfort, flexibility, and modern aesthetics

  • Many models feature highly flexible temples that contour naturally to your face

Orgeen Frames

Originating in Copenhagen more than a decade ago, Orgeen was created by three designers who wanted eyewear that felt artistic, expressive, and unconventional. Originally conceptualized as a sunglasses line, the brand evolved into prescription eyewear due to Denmark’s famously cloudy weather.

Inspired by the American classic car era, Orgeen frames feature bold colors, distinctive lines, and high-quality materials.
Here are a few of the styles available at our Fashion Central location.

Wednesday, June 2, 2010

Summer is just around the corner!

Still wearing the same sunglasses you bought five years ago? Thinking it’s time for a style upgrade?

You’re in luck!
With over 200 different sunglass styles available across both +Ma Eyewear locations, we’re confident you’ll find a pair that makes you look and feel fantastic.

Brands include:

J.F. Rey Frames

J.F. Rey eyewear is designed for those seeking distinctive, modern, and fashion-forward frames. Handcrafted in Marseille, France, these pieces are known for their high-quality materials and artistic design.

We recently shared a post about newly arrived J.F. Rey styles—here are some updated photos.

We also carry smaller-fit designs, ideal for those needing more compact frame dimensions..

Thursday, May 27, 2010

Fashion Central

Our second location has been open for a month now and has been a work in progress ever since. Cindy has been working hard on decorating and making it look inviting. The final product turned out really well and it is definitely a must see! The color scheme is different then the first location, you won't see the bright orange anymore but now you will see pale green and brown all over the store. The store also offers a whole new collection of frames and sunglasses, so if you can't find what you are looking for at the 6th Avenue location you will find it here at Fashion Central.